On Being Verified

Interesting how a tiny blue check mark can make people take you more seriously.

I'm Verfied
That tiny blue checkmark means I’m really who I say I am. (The helicopter is an emoji and appears in red everywhere except my profile page when I’m logged in on my Mac. Go figure, huh?)

About a month ago, I requested that my Twitter account be “verified.” It was the second time I’d made the request — the first time was at least five years ago, not long after verification began — and although I’d been turned down the first time, I was verified the second. I got the coveted blue checkmark beside my name.

The skinny on verification

Verified Twitter accounts are those accounts that Twitter has verified as belonging to the person whose name appears on the account. This is so that people looking for the real account in question know they’ve found it.

To get verified status, you need to be somewhat “famous” or at least publicly known for something. I’m known for a few things: I wrote computer how-to books for more than 20 years, I’ve owned a helicopter charter business for more than 15 years, I’ve been blogging for more than 13 years, I’ve been recording video training courses for more than 10 years (including several about Twitter), and I currently write articles for a variety of aviation publications. When I filled in the forms online and submitted the documents to prove that I really was who I said I was and that I was worthy of verification, the folks at Twitter apparently agreed. Without any fanfare, the blue checkmark appeared on my Profile page.

I actually noticed a side effect to verification before I noticed the checkmark: literally overnight, I gained about 100 followers. That was weird.

The benefits of the blue checkmark

Being verified gives you some additional benefits the average Twitter user just doesn’t have.

Twitter Stats
As amazing as it seems to me, during this particular 24-hour period, my tweets were displayed 123,514 times.

First of all, you get a bit more respect. Is it possible that I’m seeing fewer trolls? It sure seems that way. (Of course, I do block all the trolls I encounter, so I don’t see repeat offenders.)

Next, it gets your tweets more attention. People are more likely to read a tweet when the account it came from is verified. I’m seeing that in my stats. My tweets are getting seen, retweeted, and liked more than ever.

My most popular tweet
This tweet, which I shot out in response to Donald Trump’s whining about protesters (see below for embedded tweet), has become immensely popular.

Of course, I like to think that this particular tweet has become so popular because it’s so witty. Honestly who knows? (And who cares?)

Twitter also gives verified users additional tools for monitoring notifications. An additional tab appears on my notifications page so I can view a list of All, Mentions, and Verified. The Verified option shows me only notifications from other verified accounts. I can imagine this being extremely useful for truly famous people who want to weed out the mere mortals. Personally, I don’t use it much, although a surprising number of other verified users do interact with my tweets. I have to wonder if that’s because I’m verified, too.

Behavioral changes

Has being verified changed the way I use Twitter? Possibly.

First of all, I don’t think I tweet any more or less than I have during the more than nine years I’ve been using Twitter. I currently average 10 to 20 tweets a day, with a total of about 61,600 total tweets since March 2007.

That said, I’m definitely more cognizant that the things I tweet may be seen by far more people. Although I’m usually very careful about what I post online — I’m not an idiot, like a certain small-handed, thin orange skinned president-elect who can’t seem to keep his tweet hole shut, thus exposing his fragile narcissistic ego to the world — I do think twice about how what I tweet might affect my brand.

Yes, I did say “brand.” That’s because being a verified Twitter user helps establish your name (or account name) as a brand. I already had a brand that was relatively strong in the early 2000s. Who knows? It might become strong again. I don’t want to tweet anything that can hurt it.

What do you think?

Does the verified badge on a Twitter account affect the way you follow or interact with that account?

Are you a verified Twitter user? Have you noticed a difference in the way Twitter works for you?

I’m curious. Use the comment link form to share your thoughts about this.

And please — let’s not go off on tangents about the election. Haven’t you had enough of that in the news? I sure have.

Construction Posts a Big Hit

A quick note about site stats.

I just wanted to share a quick note about this blog and the new home construction posts I’ve been sharing for about a month now.

Traffic Stats
The weekly stats for this blog clearly show a consistent overall rise in hits since May 20.

I can only assume that the huge bump in popularity of this blog is due to the construction posts — the timing of the bump roughly corresponds to the timing of the first few construction posts. Site stats show about a 100% increase in total blog hits beginning around that time. The fact that these posts are on the radar (so to speak) is confirmed by a recent request by an advertiser to place a banner ad for construction materials on the site. (I don’t do advertising so you won’t see the ad here.)

What’s odd, however, is that none of the construction posts have ever appeared as the most popular post on any given day. For the past few years, the post with the most hits is “The Real Cost of Helicopter Ownership,” which gets about 60 hits almost every day. The construction posts fall at various points below that and sometimes don’t even appear on the list of the 10 ten posts for the day. Instead, older posts about flying and my divorce remain very popular every day.

So why the bump? I suspect it’s an overall increase in “Google Juice” — the mysterious calculation that makes sites appear high in Google’s search results. Somehow the construction posts have caused a rise in my site’s page rank, which had taken a hit when GoDaddy and Bluehost Hosting caused numerous slowdowns and errors. When a site’s response time is slow, Google page rank suffers. About half of each day’s hits come from Google searches with a handful of others from other search engines.

Is this boring? Probably. But I’m a stats person and this information fascinates me.

And I’m thrilled about the new attention this blog is getting.

2010: My Year in Flights

I was all over the place.

I thought I’d take a moment to blog about some of the flying I did this past year. LogTen Pro, the software I blogged about yesterday, makes keeping track of my flying activities a lot easier to summarize.

The Big Picture

I flew a total of 207.3 hours in 2010 with exactly 300 takeoffs and landings. Nine takeoffs were at night while 13 landings were at night — this inequality occurs, in part, because of long flights that begin just before dawn or just before dusk. But I only flew 5.1 hours at night.

Flights by MonthMy flights are spread out over the entire year, with February, March, September, and October my busiest months. LogTen Pro created this graph for me so I could visualize it.

Some Details

I broke my flight time down into different types that I want to track:

  • 71.5 hours Solo. Solo flight time is the time I was on board all alone. Much of this time was spent repositioning the aircraft for a flight. I often offer this time at low rates on Flying M Air’s Web site, but seldom have people take advantage of it. Their loss. I don’t mind flying alone. I suspect I have an unusually high percentage of solo flight time for a helicopter pilot.
  • 89.4 hours Cross Country. For helicopters, cross-country flight time is considered anything over 25 miles. This number includes only flights that landed at least 25 miles from the starting point. It does not include flights where I flew at least 25 miles away and then came back to the same airport or another one nearby. I did make several very long cross-country flights last year, including flights between Phoenix and Seattle and flights from the Phoenix area to Lake Powell, Monument Valley, Las Vegas, and Blythe, CA.
  • 30.2 hours High DA/Mountain. I track high density altitude/mountain flying because it’s important to some employers. The definition I use is flights that begin or end at an airport at 5000 feet density altitude or higher and the part of that flight spent over that DA. So if I flew from Wickenburg (2400 feet elevation) to Prescott (5000 feet elevation) and was over 5,000 feet for about half of that 30-minute flight, I’d log .2 or .3 for High DA/Mountain flying. All of the flights I did when I flew at the Grand Canyon were High DA/Mountain flights because I started and ended at 6300 feet and never got any lower. If I started at a low elevation and landed at a low elevation, however, I probably wouldn’t log any high flying in between unless it was either very high flying or involved crossing mountains, etc. I know this is subjective and not perfect, but I’m really not required to log this at all, so I do it my own way just to get a ballpark idea.

Landing ZonesI landed at 52 different places in Arizona, California, Nevada, Utah, Idaho, Oregon, and Washington. 16 of these landing zones were off-airport, although two of them were official helipads registered with the FAA. These numbers do not include about a dozen off-airport landing zones I used during one mine survey job in March; it just wasn’t worth logging them all. This Google Earth map shows where they were, using data from LogTen Pro. (Seriously: isn’t this cool?)

I only flew one aircraft: my R44 Raven II.

The Flights

A look at my logbook reveals a wide variety of flight types:

  • Day Trips to Grand Canyon, Sedona, and Meteor Crater/La Posada. This is something Flying M Air offers and I’m pretty sure we’re the only operator in the Phoenix area that does so at a reasonable price. Truth is, I’ll take you anywhere I’m allowed to — which is almost anywhere in the 48 contiguous states — for the day if you pay me to. These are the trips I offers, so these are the trips I sell. Sure do wish someone would ask for something different once in a while. If I spent any more time at the Grand Canyon, I could probably get a part time job as a tour guide there.
  • Phoenix Tours. This is Flying M Air’s “cheap flight.” Frankly, it isn’t worth going to the airport for less than an hour of flight time, so this is the lowest price tour I sell. It’s a great flight around the city and I customize it for clients, partially to make them happy and partially to make it more interesting for me. One of these custom flights required me to visit several specific GPS locations, four of which were inside class Bravo (PHX) or class delta (CHD) airspace. That was a challenging flight.
  • Moonlight Dinner Tours. I only did one of these last year, but it was a biggie: the guy popped the question and the gal said yes. What’s especially memorable about this flight is that I picked them up and dropped them off at the Sky Harbor helipad, which is between the runways and always a fun challenge.
  • Monument ValleySouthwest Circle Helicopter Adventure. I only did one of these last year, with a nice couple from Tucson. (In 2009, I did four of them and I have one scheduled (so far) for 2011.) This is a six-day excursion with overnight stops at Sedona, Grand Canyon, Lake Powell (at Page), Monument Valley, and, on this particular trip, Winslow (which I actually prefer over Flagstaff, the usual stop). This was the first trip where I actually had to alter my course and change tour reservations due to weather — the second day had low clouds and rain that cleared out later in the day. You can find photos from this trip here.
  • Las Vegas Weekend. I took two women up to Las Vegas for the weekend. It was a nice flight and a relatively nice weekend away, despite some mechanical problems.
  • Video flights at the Best in the Desert (BITD) Parker 425 race. Last year was my third year at the race. It’s my favorite annual gig and I’m only sorry that it’s just one day a year. I flew three videographers last year, chasing race trucks through the desert. (The aerial shots in the video here were made from my helicopter.) Of course, the last videographer let his seatbelt hang out the door, causing damage that cost $2K to repair. I won’t let that happen again.

  • Wine Shopping. I took some regular clients on a wine shopping trip from Wickenburg to Scottsdale. They bought four cases of wine and we managed to fit them all in back under and on the third passenger seat. We named our “passenger” Bacchus.
  • Mine Survey. I took five different people (on multiple flights) to test soil samples on various mine sites not far from Blythe, CA. Although the logged time didn’t add up very much — each flight segment was less than 10 minutes — the waiting time sure did. I was satisfactorily compensated, so that’s not an issue. Now I bring my iPad on all flights so I have something to keep me occupied while clients are out doing their thing.
  • Equipment Testing. I actually did two of these gigs, each over multiple days, out in the desert west of Wickenburg. It required the client to hook up some communications equipment on the helicopter and me to fly as specified so they could test range, etc. There was a lot of flying, a lot of landing, and a lot of waiting. On the first gig, we brought our truck and new fifth wheel trailer out into the desert and camped. The truck had my fuel transfer system on board, which made it unnecessary to go back to Wickenburg for fuel. It gave us a good opportunity to test out the trailer before I used it that summer.
  • Over Lake PowellPhoto and video flights. I did a bunch of photo flights in the Phoenix area, north of Phoenix, south of Phoenix, and all the way up at Lake Powell. In fact, I spent a total of 45.4 hours (according to LogTen Pro’s summary of my remarks field) doing photo and video flights last year. I even got to do one flight with my new Moitek Gyro-stabilized Video Camera Mount.
  • Cherry DryingCherry Drying. I spent more time drying cherries this year than I did in the previous two years combined — but it still only added up to 20 hours over 11 weeks. Anyone who thinks drying cherries is a good way to build time is very wrong. (If you’re a pilot interested in cherry drying, read this.)
  • Rides. I did rides at one public event and one private one last year. I also did a few odd rides here and there, mostly for folks I owed favors to. I figure I took about 40 helicopter “virgins” up for their first ride, along with at least 30 others who had already been in a helicopter.
  • Golf Ball Drops. I did two drops in 2010 and I’m starting to get good at it. On the last drop, I got one ball in the cup and another right on the cup rim.
  • Ash Scattering. I did only one of these in 2010, but that’s okay. Although I don’t mind doing them, I don’t particularly like them. Good part: family happy to have complied with wishes of deceased. Bad part: Climbing to altitude and worrying about packet of ashes breaking open and getting into my air intake (again). This flight went well and the folks were happy. For two of them, it was their first ever helicopter flight.
  • Fun. I did some flights just for fun, mostly in Washington state. I sure do love flying up and down the Columbia River. I also enjoy low-level flight over the empty desert.

Not a Bad Year

I’ve been averaging 200 hours a year — except for the year I flew at the Grand Canyon, which was considerably higher — since I began flying. I have the huge chore ahead of me of entering all that flight time into LogTen Pro. I figure I’ll do a few months a week. I’ll likely finish up over the summer when I’m back in Washington waiting for it to rain.

When I’m done, I’m sure I’ll show off my stats here.