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Blog for Money?

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Yeah. Right.

Today I had my last correspondence with the folks at yet another blog-for-money Web site.

It’s a new trend. Someone with a server and bandwidth and a Google Adsense account starts a multi-blog site. They lure in bloggers who’d like to be paid for their blogging efforts. They get these people to contribute original content to the blogs, which are just jam-packed with Google Adsense ads, and sit back to collect the revenue, giving a portion of the proceeds to these bloggers.

They tell you up front that you’re paid based on the ad revenue earned by your blog or topic or “channel.” They even admit that you won’t get 100% of the money. Sometimes they hint at how much you could earn. They always tell you how little work you’ll have to do.

You sign up and go at it, meeting your obligations. But because the blog is poorly promoted, no one visits except your fellow bloggers. And they don’t click ad links. And let’s face it: blog readers have lots of blogs to read. Launching a new blog by yourself is no small feat, especially when the blog’s format is set in stone and obviously created to display the maximum number of ads.

So there’ s no revenue on the 50-100 hits you can expect each week.

The end result: a complete waste of your time.

I know this firsthand. I bought into one of these schemes and almost bought into another. Fortunately, the first one taught me a lesson. (Too bad I came up with such a nice domain name for these folks to register.) The one I worked for had more window real estate dedicated to ads than content. That should have been a good hint at what it was all about. I’ll be clearing out all my content later this week. They can find some other sucker to add fresh content to the site.

Have you been tempted or even lured in by one of these schemes? If so, I’d like to hear from you. Use the Comments link to tell your tale. You don’t need to get specific with domain names or other details. But you can if you like. Just let the rest of us know what’s out there.

digg IT

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A new plugin being tested here.

Although I have my doubts about digg, I’ve always been curious about whether my posts have ever been “dugg.” I’ve often seen buttons with digg counts on other WordPress Web sites. I figured it was time to try installing one on this site.

digg what?

digg, in case you don’t know, is a social bookmarking site that’s pretty popular among blog enthusiasts. You sign up for a free membership, then “digg” blog posts you like. If the post has never been dugg, you can be the first to digg it. Otherwise, you can just add your digg to the count of existing diggs. You can also add comments about the post.

Posts with lots of diggs — generally more than 100 — get lots of visits, mostly from people who monitor popular posts on the digg site. So, for a blogger, being dugg could be a good thing.

I say could be because if you’ve got a lot of diggs, your post could become so popular that hits exceed your bandwidth. That happened with podiobooks.com, which I learned about today. A note on its site says:

We’ve been Dugg and Lifehacked in the last 24 hours, and the site is experiencing a little oddness from time to time. We’re working on getting things stabilized.

That’s when you can get the site. You’re just as likely to get a Server Error 500 when you attempt to access. Oops. Hopefully, things will calm down for them enough for their server to handle incoming requests.

The Plugin

Getting the digg button on a post is a matter of installing a plugin and modifying the WordPress theme’s template code to add a new function.

I needed to find the plugin, so I used by friend Google to search for digg wordpress plugin.

I first found Digg This, which was at the top of the list. I wasted no time downloading and installing it. Unfortunately, I couldn’t get it to work. And when I scrolled through the list of comments, I discovered that I wasn’t the only one.

I decided to keep looking.

I then found digg IT (which may have been called Digg This in a previous incarnation). I downloaded and installed it. It worked immediately, perfectly. If I’m still using it as you read this, you’ll see it at the top right of each post.

(I say if because I might not keep it. Although it works like a charm, seeing so many posts with 0 diggs is kind of depressing. I have a post that’s been read over 3,000 times and still has 0 diggs. [sigh] You can help cheer me up by occasionally digging my posts.)

The installation required a single line of code to be inserted in The Loop, right before the < ?php the_content(); ?> tag:

< ?php if(function_exists(digg_this)) { digg_this('', '', '', ''); } ?>

It’s a nice piece of code because it checks to make sure the function exists before actually calling it. So if the plugin fails or is not compatible with a future version of WordPress, your site visitors won’t see an error message. I like neat code like that.

Unfortunately, the documentation does have a tiny error. It tells you to insert the code in your index.php file. If the < ?php the_content(); ?> tag for your theme isn’t in that file, those instructions could confuse you. In my case, that tag is in my post.php file. So you do need to have a little knowledge about your theme’s template files to install it properly. Just open them all up until you find the < ?php the_content(); ?> tag and you can’t go wrong.

Anyway, if you’re posts are dugg or you want them dugg, you might want to give this plugin a try. You can’t beat it for ease of installation and use.

March 26 Update: I removed the digg count from my pages. The zeros were really getting to me. If the site ever starts getting diggs on a more regular basis, I’ll put it back. For now, the code is just commented out.

Tumblelogs

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I discover a new, abbreviated form of blogging.

One of the things I’ve noticed about my blog is that a high percentage of the entries are extremely wordy, full of stories or opinions or information that I’ve spent a lot of time thinking about, compiling, formatting, and publishing. And it seems that most serious blogs are the same.

Enter, the tumblelog, which has apparently been around since 2005. This short-form blog is ideal for quick and dirty entry posting. In fact, that’s what it’s supposed to be for.

From Wikipedia:

A tumblelog is a variation of a blog, that favors short-form, mixed-media posts over the longer editorial posts frequently associated with blogging. Common post formats found on tumblelogs include links, photos, quotes, dialogues, and video. Unlike blogs, this format is frequently used to share the author’s creations, discoveries, or experiences without providing a commentary.

I first heard of tumblelogs on either the TWIT or MacBreak Weekly podcast. Leo Laporte and other members of those two podcast teams use Tumblr to create and publish their tumblelogs. Curious, I went to check it out for myself. And, on the FAQs page there, I got a the analogy that sold me on trying it for myself:

If blogs are journals, tumblelogs are scrapbooks.

It might be nice to have an online scrapbook, I thought. I decided to sign up for a free Tumblr account and give it a try. The result is the unimaginatively named Maria’s TumbleLog, which can be found at tumblelog.aneclecticmind.com. (And yes, you can host a tumblelog on Tumblr’s site; I just got fancy and set mine up with my own custom domain name.) Since then, I’ve added entries that include photos and quotes. I’ve also set up my account to automatically create links to new articles in a number of feeds — including the one for this WebLog.

Although I like the ease at which entries can be added to my tumblelog, I don’t like the fact that there’s no offline composition tool. But I think that’s because I’m worried about composition — a task that simply doesn’t apply to tumblelog entries. Entries are extremely short and to the point: a photo with a caption, a quote with the name of the person being quoted, a link all by itself. While it is possible to create a standard text entry, I’m going to try hard not to — unless I can keep it to 100 words or less. That’s not an easy task for me — writing more has always been easier than writing less.

Will anyone read my tumblelog? I don’t know. Do I care? I don’t know that, either.

Right now, the idea is too new to me. I’m more interested in experimenting with this form of expression and seeing whether I can stick to it.

I’ve been blogging for 3-1/2 years now; it’ll be tough to branch some of that energy off to a similar yet very different form.

In the meantime, I’d be very interested in hearing from others with tumblelogs. Use the comments link. And be sure to include a link to your tumblelog in the form so other readers and I can check it out.

The Who, In Concert

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Not too old to rock and roll.

Mike and I were lucky enough to have seats on the floor at Wednesday night’s Who concert at US Airways Center (formerly America West Arena) in downtown Phoenix. It was an amazing experience.

First of all, the last time we saw The Who, John Entwistle was still alive. We saw the concert at Shea Stadium (I think; you’d think I’d remember something like that), which is a huge venue. Most of the rock concerts I’ve been to have been in big venues: Madison Square Garden (where I always managed to be in the Yellow “nose-bleed” section) for Elton John and led Zeppelin (in the 1970s) , Nassau Coliseum (for Styx and Yes), Shea Stadium (for the Rolling Stones, The Who, and Elton John and Eric Clapton (together, in the 1990s)), and Giants Stadium (for Pink Floyd, Division Bell tour, 1990s). US Airways Center is smaller than Nassau Coliseum (I think), so seeing these legends of rock and roll in such a “tiny” place was a real treat.

Second of all, I was among the youngest people in the place. The average age of concert-goers was approaching 50. Lots of balding heads and beer bellies and overweight women. Mike and I fit right in. There were exceptions, of course. One guy apparently had his son (or perhaps grandson?) with him. And there were a half dozen geeky 20-year-olds who became somewhat of an annoyance by bouncing along with the music past the floor sections, only to be pushed back repeatedly by security. (I would have kicked them out after the second incursion.)

Our seats were 20-30 rows back from the stage. Very nice seats. There was an aisle in front of the row in front of us, so it wasn’t as if we had to look over a sea of heads. Mike did good.

We arrived just in time for the opening act, The Tragically Hip. I can understand how the word “tragic” got into this band’s name. It was a tragedy for us to arrive in time to hear them. It was also a tragedy that they played 5 or 6 songs, all of which sounded pretty much the same to me. And the lyrics:

You’re not the ocean.

You’re not even close.

Huh?

The lead singer had some kind of weird dance move that isn’t exactly original — Cab Calloway was doing the same thing back in the 1930s a hell of a lot better. And I guess he didn’t understand that the thing he was shouting into was a live microphone, because he found it necessary to scream most of the lyrics.

You’re not the ocean.

You’re not even close.

Yeah. Whatever.

The Tragically Hip exited the stage amidst applause. The roadies came out and started working on the stage. The people who had been watching the opening act, went out to get beer and nachos. (Yes, nachos; very strange for an east coast girl.) The smart people who knew that the opening act would suck started filing in. The place filled up. They were playing recorded music over the loudspeakers. They were in the middle of Led Zeppelin’s When the Levee Breaks when the music died out, the hall went dark, and Daltrey and Townshend took the stage with their band (drummer Zak Starkey, keyboardist John Bundrick, guitarist Simon Townshend, and bassist Pino Palladrino).

Endless WireEveryone was immediately on their feet. And we stayed there for the next two hours, sitting only when the band played a track from their new CD. We were all there to hear the old stuff and they didn’t disappoint.

They opened with I Can’t Explain. And for guys in their 60s, they looked pretty damn good. Daltrey is in excellent shape — he looks like he works out. Even Townshend, who never stuck me as the kind of guy overly interested in appearance, looked good. The show was great, full of energy and the “trademarked” moves Who fans have come to expect: Daltrey’s swinging of the mike (he’s probably the only performer who still needs a mike with a wire) and Townshend’s “windmill.”

The concert lasted about two hours, including a 20-minute encore. They played Teenage Wasteland, Pinball Wizard (leading off a Tommy medley), My Generation, Behind Blue Eyes, and more than my addled brain can remember. (If you were at the concert, please use the Comments link to fill in my memory gaps. You can also read a review here.)

The show was great and kept my attention for the entire time — which is something unusual (I think I suffer from ADD symptoms sometimes). I was energized, dancing and singing at the top of my lungs. (Don’t worry; no one heard me above the sound of the band.)

But the thing I came away with from the experience is this: I’m not too old to rock and roll — and neither are the two surviving members of The Who.

Being a Responsible Blogger

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With regular readers comes responsibility.

This morning, I noted that the feed for this blog has exceeded 100 subscribers. The 100 mark is a milestone for any blogger, and it’s no different for me — even though I’ve been at it for some time now.

I’ve been blogging for over three years and my blog doesn’t exactly follow all of the “rules” of blogging. I’m talking about the “stick to one topic” rule and “blog multiple times a day” rule. People say rules are meant to be broken, but that’s not why I break these rules. I just blog the way I want to blog and don’t really pay attention to the rules.

My Original Blog as a Separate Entity

My blog started out as a separate entity from my personal Web site, a way to share whatever I was thinking about or doing with people who might be interested. It was a personal journal, slightly filtered for the public. It was a way for me to record my life so I’d have something to look back on in the distant future. I didn’t care if anyone read it and was often surprised when someone I knew commented about something I’d written in my blog.

Back in those days, my blog wasn’t something I worked hard at; the entries just came out of me, like one-sided conversations with friends. Perhaps it has something to do with my solitary work habits — many people gather around the “water cooler” at work to trade stories about their weekends or opinions about world affairs. There’s no water cooler in my office and no co-workers to chat with. My blog may have been my outlet for all these pent-up stories.

Blog + Site = ?

A little over a year ago, I combined my blog with my personal Web site. I did it to make my life a little easier. I’d already decided to use WordPress as my Web site building tool. Why not just make my personal blog part of the site?

My Web site has been around in one form or another since 1994. I built it to experiment with Web publishing and soon expanded it to provide a sort of online résumé and support for my books. Support for my books often meant additional tips and longer articles about some of the software I’ve written about. This is fresh content of interest to people who use that software, even if they don’t buy or read my corresponding books. Since writing this content is relatively easy for me, I have no problem offering it free to anyone who wants it (as long as they don’t steal it and pass it off as their own; see my © page).

One of the great things about blogging software is that it automatically displays the newest content on the Home page and archives older content by category and date. In the old days, I’d have to manually create new pages for every article I wanted to put on my Web site and then add links to them. It was time consuming, to say the least. Sometimes too time consuming to share even the quickest little tip with visitors. So I didn’t publish very many articles. But the time-consuming, hand-coding aspect of my site is gone, and it takes just minutes to put any content online, whether it’s a link to an interesting podcast I just listened to about iPod microphones or a multi-part series of articles explaining how to use WordPress as a content management system.

What’s odd about the merging of the two sites is that my personal blog entries now commingle on the Home page with my book support entries. So these 100+ subscribers are seeing (and possibly reading) all kinds of stuff coming out of my head. (Now that’s a scary thought!)

My Responsibility

As my blog/site audience grows, my responsibility to provide good content for readers also grows.

The way I see it, when only a half-dozen people read my blog regularly, it was okay to bore them with stories about my horse eating corn cob stuff out of the bottom of my bird’s cage or rants about the quality of “news” coverage. Now, with over 100 regular readers, I need to think more about what would interest my audience and concentrate on producing the articles they want to read. (You can help me by voting on this poll.)

And that’s when blogging becomes work. That isn’t necessarily a bad thing, but it does take more effort on my part.

And it may push me far from the original purpose of my blog: a journal of my life. That’s something to think about, too.

The Other Blogs

I just want to take a moment here to comment on some of the other blogs I’ve seen out there. The vast majority of them are a complete waste of bandwidth. Some exist to echo the sentiments of others and show very little original thought. Others are complete blather, written in a style that makes me mourn for the failure of our educational system. Like chat room comments. Ugh. I don’t see why people waste their time writing this crap and really can’t see why people waste their time reading it.

But there is a small percentage of blogs that provide good, informative, or at least interesting content, written in a way that’s easy to read and understand. Those are the blogs that serious bloggers should be reading and learning from. Those are the blogs we should try to emulate, not by simply copying or linking to content, but by adding our own original material to the blogoshere.

That’s my goal and my responsibility as a blogger. If you’re a blogger, is it yours, too?