The iPhone is Just a SmartPhone

Yes, it’s cool, but there are other options. And is coolness really a reason to wait on line?

iPhoneI’ve been reading, with great interest, the articles about iPhone hype and reviews of the iPhone by people who have actually used one for a few weeks. The interest is twofold:

  • I think the iPhone may turn out to be the best-designed smartphone to date. And I’m not just talking about looks. I’m talking about usability.
  • As someone who has always been interested in marketing, I’m amazed at the level of hype for this new product.

Before I go any further, let me make two things clear: I’m a loyal Apple computer user and have been so since 1989. I’d like very much to have an iPhone because everything I’ve seen so far indicates that it will be a great product. I’m also an Apple stockholder.

That said, what is the big deal? The iPhone is just another smartphone. Yes, it’s got a great design and yes, it’s hot. But there are several smartphones already on the market that do just about everything that the iPhone will do.

Another option

My Treo 700p comes to mind. It’s got a touch screen. It does e-mail and Web browsing and lets me send and receive text messages. It syncs with my Mac so I can take my entire address book and calendar with me wherever I go. It takes still photos and video and saves them on the phone or e-mails them to someone else. It plays MP3s (although I still prefer using my iPod for that). GoogleMaps for Palm OS gives the Treo the same Map feature the iPhone offers at no extra cost. With the addition of relatively inexpensive software, the Treo can also do handwriting recognition and voice dialing. And software — did I mention that there are hundreds of third-party software products that can extend the functionality of my Treo?

Now don’t get me wrong. I’m not suggesting that you buy a Treo instead of an iPhone.

I’m just pointing out that there are other products out there that do what the iPhone does. And I’m pretty sure that all of them are cheaper and available with calling plans that are cheaper. So you can do the same thing for less money.

It’s all about design.

The main difference I see, however, is design. The iPhone looks cool and I know the interface is going to be a heck of a lot more intuitive than the relatively confusing interface of the Treo. (I can do standard tasks with the Treo, but have a hell of a time setting configuration options, which don’t seem to be centralized in a logical place.) If there’s one thing that Apple excels at, it’s design — from its product packaging to its advertisements to its stores to its hardware and software products.

But since when does good design warrant the kind of attention and consumer demand the iPhone is getting?

People have been using and raving about poorly designed products for years. (I won’t get specific here because I don’t want to set set myself up for the fanboys to bash.) Why, all of a sudden, has a potentially well-designed product become the center of attention?

Or is it?

Could it simply be the “cool factor”?

I remember when the Motorola Razr came out. My husband just had to get one the day they became available. He came home to show it off. Sure, it was sleek and small. But compared to my 3-year-old Motorola flip phone, it wasn’t very comfortable to hold and the buttons were difficult to push. I wasn’t terribly impressed. But I saw the reaction of others when he whipped out his phone to answer a call in front of friends and work associates. They were really impressed.

Could that be why people want the iPhone badly enough to wait in line for four days? Or to pay someone else to wait in line for them?

Is anyone out there saying “duh-uh”? Or is this a revelation to some of you?

Is the iPhone craze just another example of our skewed sense of values? Looks that way to me.

The survey says…

Meanwhile, the poll on this site indicates that of the 352 people who have voted, 28% of them claim they want an iPhone badly enough to wait on line to get one. Another 34% say they expect to get one within the next 6 months. Only 13% say they don’t want one at all. I realize that this isn’t the most scientific poll — after all, the people who found it online are the ones obviously interested in the iPhone. Here’s a more objective poll.

As for me, I don’t do lines. (Take that any way you like.) I won’t even wait 20 minutes for a table at a restaurant. (And I like to eat.)

Take a seat on the bleachers with me.

So I continue to watch the excitement with great interest from a safe position on the sidelines. Would love to get comments from other spectators.

Google/Blogger Complies with My DMCA Complaint

An update to my recent copyright infringement article.

Last week, I reported finding a pirate Web site that was offering, among other things, one of my books for free download. The site was hosted on the blogspot domain name, which is Blogger’s. Blogger is owned by Google. I sprung into action and began issuing DMCA notices.

Yesterday, I got the following e-mail from Blogger:

Hello Maria,

In accordance with the DMCA, we have completed processing your
infringement complaint and the content in question no longer appears on
the following URL(s):

[omitted].blogspot.com/2007/06/putting-your-small-business-on-web-by.html

Please let us know if we can assist you further.

Sincerely,
The Blogger Team

I followed the link and, sure enough, the page was missing. I then went to the home page of the site. The site was still up and running and still offering pirated ebooks and software.

I replied to “the Blogger Team”:

Yes, you can assist me further. You can take down the entire site at [omitted].blogspot.com. It’s a pirate site that offers illegal access to eBooks and software.

So far, I haven’t gotten any response.

My efforts to get the book file off the file hosting servers were successful. All three hosts removed the file.

No Escape from the Heat

What I’m looking forward to this week.

Weather for June Month-endFor those of you who read me whining and complaining about the weather, I just want you to see what I have to look forward to this coming week. This is the forecast as provided by Mac OS X’s Weather Dashboard widget.

Sure, it’s sunny every day this week. But what the widget fails to report is the UV index of 10 every single day. Do you know what that’s like to be in? Let’s just say that I only lasted 30 minutes with the top down in my car the other day — and I was in Prescott, which is 20°F cooler.

And yeah, it’s a dry heat. The current humidity in my backyard is 4%. But triple digits is triple freaking digits. What the hell was I thinking when I moved here?

On College Reunions

Apathy and death among Hofstra University’s Class of 1982.

Yesterday’s mail brought a big white envelope from Hofstra University, my alma mater. May 20 was the 25th anniversary of my graduating class, the Class of 1982. Although I was tempted to make the cross-country trek to Long Island, NY from my home in Arizona, I’d scheduled a helicopter rides gig for May 19 in Yarnell and preferred to do that. I’m glad I did.

A few months before the event, Hofstra’s Alumni Association sent out a survey form requesting bios from class members. Proud of what I’ve done since my college years, I promptly filled mine out and returned it to the school. They wanted a digital photo to go with it, but I forgot to go online (as they requested) and upload a suitable image.

My College Years

Understand this: my college years were among the most difficult yet enjoyable years of my life. Difficult primarily because of the expense. Hofstra, a private school, was getting about $120 per credit in those days. While I know that’s nothing compared to today’s tuitions, that $1800 to $2200 per semester tuition bill (plus books plus room and board) was killing me. The deal I cut with my parents was that each of them (they were divorced) would cough up 1/3 and I’d put in the final third. I consider myself lucky for being able to get that much from them. I also consider myself lucky for getting two scholarships that knocked more than $1000 off the annual tuition fee. So yes — I only had to come up with about $1200 a year. But I had to work two part-time minimum wage jobs (at less than $3/hour, if I recall) to make that and the money I needed to keep my car running and food in my mouth. I was 20 when I graduated and, by that point, I’d already worked harder than anyone else I knew.

(I was also incredibly thin at one point, weighing in at only 105 pounds. I ate little and worked hard and simply couldn’t keep the weight on. At 5’8″ tall, I looked terrible — absolutely skeletal. It took the school’s meal plan and those delicious hot rolls at dinner to fatten me back up.)

I’m not complaining about the hard work or financial situation. I believe in working hard to get ahead. And 25 years later, I still believe it. Too many people are looking for a free ride. Too many people spend more effort trying to get away with as little real work as possible than actually doing the work they’re being paid to do. And then they wonder why they’re not getting anywhere in life, why the promotions are always going to someone else, or why they’re first in line for layoff when their company starts sending jobs to India and Pakistan.

I also think that everyone should be a little needy at least once in their life. Back in those days, having $20 in my pocket made me rich. The money I made went to my tuition bill, to feed myself (until I got on that meal plan and my parents picked up 2/3 the cost), and to put gas in my car. (I drove a 1970 VW bug and gas cost 70¢ per gallon.) Most of my friends were in a similar situation, although I think I was the only one footing part of the bill for my education. We learned how far you could stretch a dollar and how important it was not to waste money on things we didn’t really need. I think that’s a lesson many of today’s kids could learn from. When you have to earn every dollar you spend, that dollar becomes a lot more valuable.

As for my college years being the most enjoyable of my life — well, that might be a bit of an exaggeration, but it’s mostly true. It gave me my first taste of real freedom — and real responsibility. I learned how to have fun and take care of the things I had to do to stay in school, get decent grades, and earn enough money to get by. I had a lot of friends — mostly people like me. I never joined a sorority, but I did become part of the yearbook staff as a photographer. I spent my off-hours during the day in the school’s game room, shooting pool with some friends and becoming a reasonably good pinball player. In the evening, we’d head over to a local bar, which had excellent french onion soup for just a buck and cheap beer on Thursday nights. We also hit the Ambassador Diner in Hempstead periodically for greasy but excellent batter dipped onion rings. Almost all of my friends were guys, but there was no sex between us. (I’ve always been “one of the guys” and I still am.) I dated two different guys while in college and, unlike so many of the girls at Hofstra for their “MRS” degree, wound up single when I graduated at the age of 20 with a BBA in accounting. That was fine with me.

Affection for My Alma Matter? I Don’t Think So.

I never really felt any affection for Hofstra. It seemed like every time I turned around, they had their hands out for money. I nearly got kicked out for late payment of tuition twice, yet they never failed to send requests for donations to my family. I get those requests now. They come to my house with full-color booklets about the newest on campus building and latest event, along with a summary of what the entire alumni student body has been up to — well, at least those members who bothered to provide updates. I used to provide updates once in a while, announcing a new book or providing information about my latest endeavor. They even featured my helicopter charter business in one issue. But the way I saw it, I struggled enough to pay them when I was a student and they never cut me any slack when I had trouble coming up with the dough. I didn’t owe them a thing.

I’m Not the Only One Who Doesn’t Care. But at Least I’m Still Breathing.

But when the reunion material arrived, I decided to fill it out and return it. I was curious about my classmates, curious about what they’d been up to all these years. I even toyed with the idea of blowing off my helicopter gig and going out for the reunion.

But when the reunion materials arrived today, I was glad I’d made the decision I’d made. Accompanying the “sorry we missed you” letter and donation request form was a thin booklet titled, Congratulations to the Class of 1982 on your 25th Anniversary. In it were photos as “bios” from 59 students (including me). I’d known two of them well — one of them is my step cousin. The photos were right out of the yearbook, with current photos added for the folks who had bothered to send them. Few had. Most bios lacked any amount of imagination, simply stating what degree the person had earned during his stay at Hofstra and whether he had gone on to earn additional degrees. Marriages to college sweethearts were mentioned more than a few times. Women were sure to mention how many kids they had. It was pretty boring stuff; only about 5 people wrote bios that actually brought readers up to date. (I was one of them, as you probably guessed.)

What was more tragic was the “In Memoriam” page after the bios. It listed 54 classmates that are no longer walking on this earth. 54! Sheesh! Almost as many dead ones as ones who bothered to respond to the reunion notice. And remember, this is a 25-year anniversary — not a 50-year. Most of my classmates are under 50. That means that at 54 of them died before their 50th birthday.

Now I don’t know how many people were in the class of 1982. I know that the School of Business, which was my slot at the graduation ceremonies, had hundreds of students in it. There had to be at least 2,000 students in the entire class. And the alumni association got reunion responses for just 113 of them — 54 of which were dead. Can you say apathy? And I thought I was alone in my feelings — or lack thereof — for the school.

And how many people actually showed up for the May 20 party? I hope they didn’t rent a big hall.

Twitter Spam

Turning a fun thing into more marketing crap.

I’ve been using Twitter for about two months now. It’s part of my daily routine. Unfortunately, other people have also been using it — for their own selfish purposes.

How I Use Twitter

I start up my main Mac and Twitterific automatically appears. I use it to scroll back to see what the folks I’ve been following have been up to for the past few hours. Sometimes, their tweets include links to interesting articles on the Web. Other times, they give me ideas for articles or stories or just things to think about. And other times, they’re just plain boring. Let’s face it — we can’t all be interesting all of the time.

I tweet throughout the day while I’m working. I also have something set up somewhere (I forgot now) that automatically posts a tweet whenever I post a blog entry. That’s all automated, which is a good thing. On a good day, I can put out 5 or more entries.

I like the reassuring tweet and ping sound when a new tweet comes in on Twitterific. I work alone at my desk with only Alex the Bird (in the next room) and Jack the Dog (under my desk) for company. While Alex does plenty of talking, none of it is very meaningful. Getting tweets from people I follow is like hearing from the outside world. I may be physically alone, but there are people out there doing stuff and thinking about things and they’ve made me part of their world by tweeting. Andy’s doing his computer and hacking stuff all over the U.K. Miraz is raising her dogs while working at a desk in New Zealand, not much different from mine, 20 hours into the future. Leanne is practicing her saxophone, doing gigs, and teaching at a college. Mignon is researching and recording podcasts and getting interviewed. Mike, the good dad, is doing stuff with his kid and making plans for the next addition to his family. It’s digital but it’s live and real and it gives me company throughout the day. And, in more than a few instances, I’ve actually learned things from these people, most of whom are complete strangers to me.

I also tweet when I’m out and about. When I invested in my Treo, I also invested, for the first time ever, in a text messaging plan. I get up to 250 text messages a month. That might not seem like a lot to the folks who text to their friends and family members throughout the day, but to me, it’s a ton. So I post tweets via telephone. (I also use my Treo to post photos to my TumbleLog when I happen to see something interesting or funny.) For example, I tweeted whenever possible during my recent Alaska vacation and maybe — just maybe — I gave a few folks some ideas of what to see or do if they ever head up there.

Enter the Opportunists

If you use Twitter regularly, you’ve likely gotten e-mail messages from Twitter telling you that you have a new friend and offering a link to that “friend’s” tweets on the Twitter Web site.

At first, you might feel flattered — here’s a stranger that wants to keep track of what you’re doing. You might decide to thank him or her (or it — sometimes gender is unknown — by making him/her/it your friend.

But stop! Wait! Do your homework.

I’ve discovered that more than a few Twitter users don’t give a damn about anyone else’s tweets. All they want to do is suck other Twitter users into following their tweets. And their tweets are full of self-promotional bull or plain old advertisements.

Take, for example, PersonX. I won’t use this person’s name because, until recently, I was following her tweets and she may still follow mine. I didn’t realize it at the time, but PersonX had at least 3 Twitter accounts. It should have tipped me off when all three became my friends at the same time. Two of the accounts — I’ll call them AccountY and AccountZ — were for informational “services” posted as tweets. One, for example, provided quotes from literature. I can’t remember what the other one did — I didn’t stick with it long. PersonX’s tweets were all about how popular AccountY and AccountZ were getting. Or, if they weren’t getting popular, they were musings about why they were being ignored. It was pretty obvious that this person’s accounts were solely to promote herself and these useless services.

One particularly popular Twitter member tweets throughout the day with the latest on who he’s interviewing and what cool new product he’s been allowed to play with. Then, later in the day, he releases a bunch of @name responses to the people who have tweeted directly to him all day. Reading a dozen of these in a row — especially when you’re not following the tweets of the person he’s responding to — is a real bore. Thank heaven Twitter only allows 140 characters. I could see a person like this filling the bandwidth with one-sided personal conversations that no one else cares about.

A few other people I’ve followed in the past just tweet links to articles they’ve written or promotional material. Someone who’s curious might follow these links and, thus, waste a bunch of time reading ads. There are quite a few of these people out there. More than there should be.

All this, in my opinion, is Twitter spam.

Do Your Homework

It’s easy to prevent yourself from adding self-promotional opportunists as Twitter friends. Just do your homework in advance.

How? Simple. When you get an e-mail message telling you that PersonY has added you as a friend, click the link in the message that displays the person’s most recent tweets. (This will be something like http://twitter.com/username.) Read them. Decide whether this kind of content is something that interests you. If it’s not, ignore him. If it is, add him as a friend.

Removing a Friend

About Me on TwitterIt sounds cruel, but if someone you’ve added as a friend turns out to be someone who posts a lot of crap that you’re not interested in, it’s easy to remove their Tweets from what you see.

There are a few ways to do this. One way is to go to your Twitter home page (http://twitter.com/yourname/) and click the Friends link in the About box on the right side of the page.

This will list all of your friends:

Image

For each friend, you should see at least two links beneath the Friend’s name:

  • Leave username basically ignores the friend for a while by not displaying his links for you.
  • Remove username removes the friend from your list of friends. I’m ruthless, so this is the one I usually pick.

To my knowledge, the friend does not receive an e-mail message saying that you have left or removed him. So you don’t have to worry about insulting him or him bugging you about it.

Oh, and if a Twitter member is obviously using Twitter solely for spam-like communications, do us all a favor and report him. The Twitter team offers a form for assistance; you can use the same form to report a Twitter member’s unacceptable behavior.

I Still Like Twitter, Despite Any Shortcomings

I still like Twitter. It makes me feel as if I’m part of a community, even while I’m sitting alone all day in my office. I’m just very picky about who I follow — I have only 33 Twitter friends as I write this — and I’m quick to turn off the Tweets of the people too quick to promote themselves or their products.

And I think that’s vital for any serious Twitter user.