All Pingbacks Must Die

I’ve had my last pingback spam.

Anyone who has a blog knows that the comment feature is what makes a blog stand out from a plain old Web site. The comment feature is what makes a blog interactive, it’s what gives readers a chance to share their point of view or additional information about a topic. It gives them a chance to ask questions and get answers.

The comment feature works with the pingback feature. Pingbacks (which are often referred to as trackbacks) are machine-generated “comments” that are added to a post when another blogger writes a post that links to it.

Huh?

Discussion AreaOkay, think of it this way. You’re blogger A writing post 1. Blogger B writes post 2 that includes a link to post 1. A comment appears on post 1 that links back to post 2. This is all done automatically in WordPress (my blogging platform of choice) if — and this is a big if — you left the Allow Pings option turned on for post 1. You can find the setting for this in the Discussion area of the Write Post administration panel.

Unfortunately, the pingback feature also makes it possible for sploggers to get free links to their sites. A splogger builds content on a blog by stealing it from RSS feeds. Their goal is usually to get hits on their Web sites, which are full of Google AdSense ads, but they sometimes are part of a “link farm” that boosts search engine ranking.

The problem lately is that my sites have been attracting more pingback spam from splogging sites than real pings from legitimate sites and bloggers. These must be manually deleted, since my spam prevention software doesn’t seem able to catch them all. And frankly, I’m a little sick of spending each morning deleting six to twenty of these comments.

So I’m going to stop writing posts with the pingback feature enabled.

And if you’re having this problem on your blog, I recommend that you do the same.

New Spam Gimmick

Another thing to watch out for.

The latest spam gimmick is to send you an e-mail message from a legitimate-sounding e-mail address but no subject line. The message includes an attached PDF and that’s all.

The only way to see what the message is about is to open the PDF.

I’ve gotten four of these in the last 24 hours and have managed to resist the temptation. I don’t know if a PDF can contain viruses — although I tend to think that it can’t — but I simply can’t be bothered opening attachments of any sort from people I don’t know.

Keep an eye out for this one. If you do happen to open one, use the Comments link or form to let us know what they’re selling this time.

Twitter Sluts

A new term defined.

Okay, so maybe this isn’t a new term. And maybe I’m not qualified to define terms like these. But as I get an e-mail to inform me of yet another Twitter follower who has nothing in common with me, I came up with this term and felt a need to share it and its definition with the blogosphere.

A Twitter slut is a Twitter member who indiscriminately adds Twitter friends to his (or her) account. He may be doing this for one or more of the following reasons:

  • He’s believes that all of the people he adds as friends will reciprocate and add him as a friend so he has a large audience for his tweets. I discussed this phenomena in my “Twitter Spam” post.
  • He’s hoping that other people will respond directly to his tweets using the standard @membername format so other people will make him their friend.
  • He’s desperate to follow the tweets of anyone who can type intelligible comments into Twitter. That is a minority that I am apparently part of.

Twitter sluts can easily be identified by their friends to followers ratio. If that ratio exceeds 3:1 (that is, 3 friends for each 1 follower), that person is may be a Twitter slut. If the ratio is around 5:1 (5 friends for each 1 follower), that person is likely to be a Twitter slut. It the ratio is closer to (or higher than) 10:1 (10 friends for each 1 follower), that person is definitely a Twitter slut.

Twitter Ratio.jpgHere’s an example. This person has been a member of Twitter for only 9 days. Yet he’s added over 4,000 members as friends. With only 9 updates to his name, he has apparently attracted 398 suckers to reciprocate his friendship.

(Okay, okay. I’ll try to tune down the cynicism. But it’s very difficult sometimes.)

The other day, a Twitter member on the public timeline asked, “Am I the only one who gets a bunch of new friends every time I post a tweet?”

The answer: no, you’re not. Like the rest of us, you’ve just been discovered by a handful of Twitter sluts.