Pay the Writer (and the Pilot and the Photographer…)

A rant worth watching.

One of my Twitter friends, @PattyHankins, retweeted a link to the video embedded here. It’s an interview with author Harlan Ellison, clipped from the upcoming documentary film, Dreams with Sharp Teeth. In it, Ellison rants against people expecting professionals to work for free and the writers who are willing to work for free.

As Patty points out, this applies to photography, too. But as a writer and a helicopter pilot who has often been asked to work for free, it really hits home for me. Too many organizations expect you to work for free, as if your association with them will pay you for your time and expertise. That’s just wrong.

Watch this video. Ellison uses some colorful language throughout, but no more colorful than I’d use if I were sufficiently riled up and not afraid to speak candidly in front of a camera.

Writing Tips: Making the Switch to a Writing Career

Advice from the trenches.

Nineteen years ago, I left my full-time job as a Senior Financial Analyst for a Fortune 100 corporation to begin a career as a freelance writer.

Some Ancient History

The job I left was a good job. I was in my late 20s, bringing in more than $45K a year. In 1990, that was a pretty good salary. I’d been with the company for two and a half years after five years with the New York City Comptroller’s Office and was on the fast track for upper financial management. If I’d stuck around, I probably would have doubled my salary in two to three years.

But although I was good at what I did and I didn’t mind the work, it wasn’t what I wanted to do with my life. I didn’t want to be just another corporate grunt, working 40 to 60 hours a week in an office park 30 miles from home, living for weekends and vacation time. I was tired of wearing suits and heels and pretending that the work I did was important or even meaningful. I was a number cruncher, drawing the conclusions my bosses wanted from numbers we couldn’t change. It was bullshit.

I’d gotten to where I was by going to college — I was the first one in my family to do so — and getting a BBA in accounting. I liked working with numbers and I was good at it. When you’re starting college at 17, what do you know about life or careers? I came from a lower middle class family and all I knew is that I didn’t want to be poor. Accountants made a lot of money, I liked working with numbers. It seemed like the right answer.

Until I got into my junior year at college. That’s when I started to realize that what I did in college would determine what I did for a living when I finished. And I didn’t want to be an accountant. I wanted to be a writer.

I remember calling up my mother and telling her that I wanted to change my major to journalism. I remember her freaking out, telling me I’d never make a living as a writer, that I’d starve. She wanted me to become a CPA. She, like so many mothers out there, wanted her children to succeed in careers she could brag about. “My daughter is a CPA” sounds a lot better than “My daughter is a reporter for Newsday.” (Newsday was the daily newspaper out on Long Island in New York, where we lived at the time.) That’s not to say I planned to write for Newsday, but it was probably what she was thinking.

So I backed down and stuck with accounting. It was a decision I’ve regretted for nearly 30 years.

It was also the last time I listened to my mother.

As you might imagine, in May of 1990, when I called my mother to tell her I was leaving my secure, high-paying job to become a freelance writer, she freaked out. But there really wasn’t anything she could say to stop me.

Don’t Leap before You Look

Now those of you who are reading this might think I was very brave to take this rash step. But it wasn’t rash. It was well thought out and executed.

You see, I didn’t just throw away a career and start scrambling for work. I already had a project lined up. A company I’d done some part-time training for wanted a five day computer course about using computers for auditing. Computers were relatively new at the time and laptops were cutting edge technology. Some of the better funded corporate internal auditing departments — including the one I’d spent two years in — were buying laptops for their staff. The training organization saw a market for a course written by a computer “expert” with a background in auditing. Someone with writing skills. Me.

The course paid $10,000. It wasn’t something I could work on while continuing my full-time job — it was just too intense. My boss wouldn’t give me a leave of absence, so I quit. Simple as that.

But $10,000 certainly wasn’t enough to live on, so I needed to line up other work. I got a job as a per diem instructor for a computer training organization. They called me in when they needed me and paid me by the day. Some weeks I’d get just one day of work. Other weeks I’d get four days. They tried to hire me as a full-timer, but I wanted no part of that.

As I worked on the auditing with computers course and did some per-diem training, I started networking. I got other, better paying contract computer work. I sent out queries and book proposals. I got an assignment as a ghost writer for four chapters of a computer book. I built a relationship with one of the co-authors of that book. Together, we sold another book to another publisher. I sent out other proposals on my own. I got my first solo book contract. I got assignments from computer magazines. I got my own column in one.

All this happened over a period of three years. By then, I was securely entrenched in my new career as a computer how-to writer and trainer. Within two more years of hard work, publishers were coming to me, offering me books.

The point is, I didn’t jump ship without a solid plan that would keep me earning money while I could build my writing career.

I think I was smart. And I think some other people are dumb.

Like my old friend Mary (not her real name). I wrote about her once before in this blog. She always wanted to be a novelist and one day she decided her full-time job was holding her back from succeeding. She quit and spent her days in her apartment, supposedly writing. A year later, she was out of money and deep in debt with her family. Her novel wasn’t done, either. She was forced to go back to work. To my knowledge, she still hasn’t had a novel published.

That’s the dumb way of starting a career as a writer.

Take Things Seriously

I think Mary’s story is a good example of someone who simply isn’t taking a writing career seriously. Unless you’re independently wealthy or have the financial support of someone with a lot of patience, you can’t just throw away a real job to try your hand at writing.

And yes, I did just say “real job.” A real job is a job that pays you money. When I left my real job, I had two other real jobs lined up: the big writing project and the computer training work. Mary had nothing lined up. She just had a vague idea about writing a novel. She didn’t even have any ideas about who would publish it. And in case you don’t realize it, it’s tough to make s living as a novelist unless your work is published so people can buy it.

Of course, nowadays many people don’t have a choice about leaving a real job. Their employers or the economy itself might have made the choice for them. Layoffs and business closings currently have over 15 million Americans out of work. That’s as of now — who knows what the situation might be like in six months or a year? If you’ve always dreamed about starting that writing career and you suddenly find yourself out of a real job and with plenty of time on your hands, this might be the time to start work on that freelance career. In between job hunting exercises — and I certainly don’t suggest that you forget about getting a new real job — start writing.

No matter what your situation is, you need to take a career change seriously. Start by doing some soul searching. Answer the following questions as honestly as possible:

    Writer's Keyboard This is a real writer’s keyboard.
  • Do you have the skills to be a writer? As professional journalist Dan Tynan recently wrote in his blog, “Just because you know how to operate a keyboard doesn’t make you a writer.” I couldn’t have said this any better. Too many typists out there think they’re writers. Get real. Look at your work objectively. Have other people read it — people who will give you objective feedback. If you’re not a writer, you’d better build some skills before you try to make it a career. Unless the topics you write about are in great demand, no editor is going to want to spend time repairing your prose prior to publication.
  • Do you understand the importance of getting your work published? You can’t make money on what you write unless it’s published someplace for people to read. While print publishing appears to be in a slow spiral to death, that’s not your only publishing option. But you do need to find a way to publish that’ll earn you money. The way I see it, your options range from starting your own blog and hoping to get advertising revenues to support you (good luck, especially as online advertising declines) to building a relationship with a traditional print publisher who pays under formal contract by the word, assignment, or book.
  • Do you have the business skills to connect with paying markets? That’s really what it’s all about. You can be the best writer in the world, but unless you can find a match for your work with a publisher willing to pay for it, you’re simply not going to succeed on your own. If you’re trying to write books, that’s when you might consider an agent — and kiss away 10% to 15% of your gross earnings.
  • Do you have a plan for getting started as a writer? If you don’t, can you make one that’ll work? As detailed above, I had a plan. My friend, Mary, didn’t. The plan is one of the reasons I succeeded and she didn’t. (The other reasons may be in this bulleted list.) The plan was reasonable and it required a lot of hard work. I didn’t whine or complain when I got a rejection letter for a book idea. I just developed other ideas and kept trying to sell them. I also didn’t sponge off my future husband or family to get by during the lean times. I always had some kind of work, some kind of revenue source. It simply isn’t fair to your friends or family to build your writing career on their backs.

Right now, real journalism is in serious decline. Who knows what position I’d be in now, if I’d made that major switch in college? Would I have gone into pure journalism and be a victim of the cutbacks we’re seeing today? Or would I have used the writing skills and insights I’d gained during my college education to branch into some other kind of writing?

Perhaps the kind of writing I do now?

Who knows?

I like to think that there will always be a need for talented writers. I like to think that it’s still something that a person can make into a career.

But until you’re able to earn at least half of your income from writing, don’t quit your day job.

Don’t Tell Me What to Eat

Why should I listen to you, anyway?

Since being interviewed for an NPR piece about diet books (read/listen to “Diet Books: Fat On Profits, Skinny On Results?“), I’ve received numerous e-mails and other contacts from folks offering me advice on my diet. Here’s one from today’s e-mail:

I caught the interview you gave on NPR about dieting books.

If you want to learn about health and nutrition read “The China Study”, by T. Colin Campbell, PhD.

All diet books are wrong, because they are about eating less of the same, unhealthy food. If we base our diet on whole, plant-foods, we will drastically reduce our risk of chronic diseases and as a side effect, lose weight. This book shows the huge amount of science available, and it’s really, really interesting!!

Ironically, he recommends a diet book and then says that “all diet books are wrong.” I guess he means all of them except the one he’s recommending. How many other people are saying the same thing with another book? All of them.

I can’t tell you how annoyed I am by this. I began to write the guy a response, but I figured it might be better to just post it here, so everyone can read it:

My friend Tom gave me a copy of The China Study. I gave it away. I am not interested in diet books at all. Period.

And frankly, I’m pretty sick of strangers telling me what I should and shouldn’t eat. You don’t know a damn thing about me. Why do you assume that I eat “unhealthy food”?

I eat fresh vegetables, both raw and cooked simply. I eat fresh fruit, plain yogurt, whole grains. I eat grilled meats and fish. I don’t fry, I don’t eat much processed food, I don’t eat ANY fast food. I don’t drink soda or energy drinks and I don’t use artificial sweeteners. I minimize salt usage and season with fresh herbs whenever I can.

I eat healthier than 90% of the people I know. The other 10% are either vegetarians or misguided fools who follow the advice of books like The China Study and give up the foods they love, hoping to extend their lives by a few years through that sacrifice. All you have to do is eat a nicely marbled grilled steak in front of them to see how they’re suffering.

Life is short. Why shouldn’t I eat what I want to eat — especially when there’s nothing really wrong with it? I don’t want to live forever and I want to enjoy my life. Eating is one of my simple pleasures.

My weight problem — which isn’t even serious, according to my doctor — is due to inactivity and midlife metabolism change. Simply said, I need to eat less and exercise more. But don’t most Americans?

Sorry if I seem angry, but I’m really bothered by strangers trying to advise me when they know absolutely nothing about me.

This is what I wrote, but I didn’t send it. In fact, I didn’t answer the e-mail at all. Maybe he’ll see the response here. Maybe he won’t. I don’t really care.

I guess my point is, you’re wasting your time if you try to advise me on issues relating to diet, weight loss, or eating habits. Enough said.

And Tom, if you’re reading this, do treat yourself to a good steak once in a while. It really won’t hurt you. I’m sure the person I gave the book to will get a lot more out of it than I would.

How to Start Your Own Helicopter Charter Business

A guide for the folks who really want to know.

Lately, I’ve been getting a lot of blog comments and e-mail messages from wannabe helicopter pilots. They’re seeing the reality of the current helicopter job market: too many entry-level pilots, too few jobs, low starting pay, and training that’ll cost them $60,000 to $80,000.

On Job Markets & Flight Schools

They might be reading about this in a post that remains the most popular of all time on this blog: “The Helicopter Job Market.” I wrote this piece just over two years ago, in March 2007 at the height of Silver State’s rise to power as a helicopter flight school. I was tired of seeing young guys (mostly) get conned by promises of $80,000/year jobs that just didn’t exist for newly minted commercial helicopter pilots. I wanted to warn them, but without actively speaking out against Silver State and the companies that had adopted their strategy to turn a quick buck. In all honesty, I didn’t want to get sued. I just wanted readers to consider reality before signing on the dotted line.

We all know what happened to Silver State. It was a Ponzi scheme of sorts that built a massive flight school on the money of tomorrow’s students. When students stopped signing up — due to their inability to get financing or a case of the smarts — and bills came due, Silver State collapsed, leaving many students in debt without their certificates and hundreds of low-time pilots looking for work. It’s a tragedy, not only for the people scrambling to pay the cost of the flight training they may or may not have gotten, but the dumping of so many low-time pilots on the job market made it easy for employers to pick and choose and drop pay rates. The best of the desperate got the entry level jobs they wanted. The others were left out in the cold.

And when the economy began to tank, even the employers cut back. Big seasonal employers at the Grand Canyon and Alaska hired fewer pilots than ever this year and even employers in the Gulf of Mexico began laying off pilots.

The Do-It-Yourself Alternative

Some wannabe pilots think there’s another way to build a flying career, a sort of do-it-yourself method.

Maybe they see from this blog that I didn’t go the usual route — that is, private pilot to commercial pilot to certified flight instructor to get that first 1,000 hours to get an entry level job, etc. Instead, I got my commercial ticket and started my own helicopter charter business. Then I got a bigger helicopter and a Part 135 certificate and, for all appearances, seem to be happily raking in the dough while flying around in my own helicopter.

That’s what they see, anyway.

Lately, they’ve begun commenting on this blog and sending me e-mail, asking for advice. While requests for advice from new or wannabe pilots aren’t anything new, what is new is that the advice they want is about how to start their own helicopter charter companies. Apparently, they believe that since they won’t be able to easily get a job, they will be able to start their own business as a kind of “shortcut” to the career they want.

Here’s My Approach

So I’ve written this blog post to answer these questions from my experience. Here’s my step-by-step approach. If you’re looking for the secret of my success, you might want to print this out for future reference:

  1. Spend $50,000 to learn how to fly helicopters and get a commercial helicopter license.
  2. Spend another $30,000 to $50,000 to build time so you can fly safely under most conditions.
  3. Spend $346,000 or more to buy a helicopter, about $10,000 per year to maintain it, and $12,000 to $32,000 a year to insure it.
  4. Spend 4 to 24 months preparing the paperwork and working with the FAA to apply for a Part 135 certificate. Then take and pass a Part 135 check ride. Then repeat the check ride process every year.
  5. Spend another $10,000 to $30,000 on advertising and marketing.
  6. Take lots of calls from people who can’t understand why you can’t fly them around for the cost of fuel or want you to fly them for free or are trying to get you to donate to their charitable cause. Then get the occasional call that leads to real work for someone who appreciates what you do and understand what it costs.
  7. After ten years and close to a million dollars spent building and maintaining your business, sit back and watch your investment in time and money languish in an economy where few people want to or can spend money on your services.

Get the idea?

At the Big Sandy Shoot
My $346,000 investment, parked at an event in the desert.

There’s an old saying: “The best way to make a million dollars in aviation is to start with two million dollars.

I’m not complaining. It’s nice having a helicopter. It would be even nicer if I could afford to fly it whenever I wanted to.

But the simple reality is that starting a helicopter charter business is a huge money suck. My aviation business spends more money than most pilots earn each year. If I didn’t have another good source of income, I wouldn’t be able to afford having this business at all.

In Conclusion

If you think that starting your own helicopter charter business is a quick and easy, money-saving way to build a career as a helicopter pilot, think again. It’s neither quick nor money-saving.

But sure. It’s easy. Just add time and money.

Twitter Etiquette: What Do YOU Think?

Help me write a blog post about Twitter Etiquette.

Twitter logoI’m still doing research on Twitter use and I’d love to get some feedback from Twitter users. Today’s topic is Twitter Etiquette: The Dos and Don’ts of Using Twitter.

You probably know what I’m talking about. There are the basic ones, like don’t spam, don’t exceed the 140-character maximum per tweet by blasting out four tweets in a row as a long sentence, don’t be rude.

But what’s important to you? What’s your “pet peeve” on Twitter? What do you wish your fellow Twitter users would stop doing — or do more often?

Take a moment to comment on this post. I’ll be assembling the responses in a future post — and possibly using them in a related project I’m working on. Be sure to include your @name on Twitter so I can give credit where credit is due. And retweet this (please) to help me get the most responses.

Thanks!

And if you haven’t voted on the Twitter Follow Poll, please do. You can find it here.