Tag Archives: spam

Twitter and the Strikeout Rule

Posted on by
2

How I decide when it’s time to stop following a Twitter friend.

Twitter logoI don’t follow many people on Twitter — less than 100, in fact. I think part of the reason for this is that when I follow someone, I follow him/her. I sit at my desk with Twitterrific running on the right side and, thoughout the day, I peek at it to see what’s going on with the people I follow. I respond a lot, which I know is falling out of favor these days. But that’s because the people I follow are my office co-workers, so to speak. They keep me company while I work and, like any workplace environment, social conversation is part of the picture.

Enter, the Abusers

Anyway, because I read all the tweets of the people I follow — well, at least all of those that appear in Twitterrific while I’m at my desk or on the Web when I happen to take a peek with my Treo — I see patterns in the way they tweet. I wrote about this at some length last June. (Is it that long ago already?) And I soon discover which ones have joined Twitter for purely self-promotional reasons.

You know these people. Almost every tweet they make is a link to something they’ve written. While I’m guilty of using Twitterfeed to automatically tweet about new blog entries as I post them, these folks often go far beyond that by repeatedly tweeting the same damn links, sometimes over several days. This wouldn’t be so bad if what they were linking to was something worth reading, but often, it’s just more self-promotional crap.

These people don’t last long as my Twitter friends.

Three Strikes and You’re Out

To make it easier to identify the Twitter friends who are most guilty of using Twitter primarily (or, worse yet, exclusively) for self-promotion, I’ve developed the Twitter Strikeout Rule. It’s very simple and can easily be applied by anyone who knows the rules of American baseball.

Here’s how it works:

  • Each time a person tweets, he’s “at bat.”
  • If the tweet is entirely self-promotional in nature, that tweet is a strike.
  • If the person has three strikes in a row, he’s out. (That means I simply stop following him.)

The way I see it, my life is already bombarded with advertisements. One of the few places I can get some relief is in my own office, at my desk. Do I really need to see an endless stream of self-promotional bullshit from the people I let into my workplace? Of course not. So I merely push them out.

Once of the nice things about Twitter is that it doesn’t tell people when someone has stopped following them. That’s nice because it means I don’t have to insult anyone. They don’t even notice I’m gone. Most of these folks have far more followers than they deserve anyway.

A Home Run

Taking the baseball analogy a bit further — heck, why not? — a Twitter Home Run is a tweet that’s really good. Usually it’s a link to a video or blog post or plain old Web page that is funny or makes you think or teaches you something really useful.

Sometimes — but rarely — its just a plain linkless tweet that does the same thing.

Merlin Mann (@hotdogsladies), for example, has the uncanny ability to pop these things off more often than anyone else I follow. Here’s one from a while back that I favorited:

Starting a blog solely to make money is like learning ventriloquism to meet girls.

John Gruber (@gruber) writes the funniest rants. Sherrie Holmes (@sherrieholmes) can be hysterically funny. Tom Negrino (@negrino) comes across as a very funny, grumpy, old guy. (Sorry, Tom. I know you’re not old. But you must admit you write grumpy tweets.)

Think about the achievement of using 140 characters or less to communicate something memorable, something to make a reader laugh or think. That’s pretty special. It’s something that all serious Twitter members should aspire to.

But then again, that’s just my opinion. What do you think? Which of your Twitter friends hit home runs? Use the Comments link or form to tell us.

More on Twitter

I’ve been using Twitter for about a year now. (The first blog post where I refer to it dates back to March 21, 2007.) I’ve tweeted 3,806 times since then. Most tweets come from Twitterrific, but I also tweet right from the Twitter Web page at my desk or via text message from my Treo when I’m out and about. Amazingly, I still enjoy it. I’ve made a bunch of real friends and have strengthened my relationships with people I knew before Twitter.

If you’re interested in reading more about what I have to say about Twitter, you might find these articles interesting:

All Pingbacks Must Die

Posted on by
2

I’ve had my last pingback spam.

Anyone who has a blog knows that the comment feature is what makes a blog stand out from a plain old Web site. The comment feature is what makes a blog interactive, it’s what gives readers a chance to share their point of view or additional information about a topic. It gives them a chance to ask questions and get answers.

The comment feature works with the pingback feature. Pingbacks (which are often referred to as trackbacks) are machine-generated “comments” that are added to a post when another blogger writes a post that links to it.

Huh?

Discussion AreaOkay, think of it this way. You’re blogger A writing post 1. Blogger B writes post 2 that includes a link to post 1. A comment appears on post 1 that links back to post 2. This is all done automatically in WordPress (my blogging platform of choice) if — and this is a big if — you left the Allow Pings option turned on for post 1. You can find the setting for this in the Discussion area of the Write Post administration panel.

Unfortunately, the pingback feature also makes it possible for sploggers to get free links to their sites. A splogger builds content on a blog by stealing it from RSS feeds. Their goal is usually to get hits on their Web sites, which are full of Google AdSense ads, but they sometimes are part of a “link farm” that boosts search engine ranking.

The problem lately is that my sites have been attracting more pingback spam from splogging sites than real pings from legitimate sites and bloggers. These must be manually deleted, since my spam prevention software doesn’t seem able to catch them all. And frankly, I’m a little sick of spending each morning deleting six to twenty of these comments.

So I’m going to stop writing posts with the pingback feature enabled.

And if you’re having this problem on your blog, I recommend that you do the same.

New Spam Gimmick

Posted on by
Comment

Another thing to watch out for.

The latest spam gimmick is to send you an e-mail message from a legitimate-sounding e-mail address but no subject line. The message includes an attached PDF and that’s all.

The only way to see what the message is about is to open the PDF.

I’ve gotten four of these in the last 24 hours and have managed to resist the temptation. I don’t know if a PDF can contain viruses — although I tend to think that it can’t — but I simply can’t be bothered opening attachments of any sort from people I don’t know.

Keep an eye out for this one. If you do happen to open one, use the Comments link or form to let us know what they’re selling this time.

Twitter Sluts

Posted on by
11

A new term defined.

Okay, so maybe this isn’t a new term. And maybe I’m not qualified to define terms like these. But as I get an e-mail to inform me of yet another Twitter follower who has nothing in common with me, I came up with this term and felt a need to share it and its definition with the blogosphere.

A Twitter slut is a Twitter member who indiscriminately adds Twitter friends to his (or her) account. He may be doing this for one or more of the following reasons:

  • He’s believes that all of the people he adds as friends will reciprocate and add him as a friend so he has a large audience for his tweets. I discussed this phenomena in my “Twitter Spam” post.
  • He’s hoping that other people will respond directly to his tweets using the standard @membername format so other people will make him their friend.
  • He’s desperate to follow the tweets of anyone who can type intelligible comments into Twitter. That is a minority that I am apparently part of.

Twitter sluts can easily be identified by their friends to followers ratio. If that ratio exceeds 3:1 (that is, 3 friends for each 1 follower), that person is may be a Twitter slut. If the ratio is around 5:1 (5 friends for each 1 follower), that person is likely to be a Twitter slut. It the ratio is closer to (or higher than) 10:1 (10 friends for each 1 follower), that person is definitely a Twitter slut.

Twitter Ratio.jpgHere’s an example. This person has been a member of Twitter for only 9 days. Yet he’s added over 4,000 members as friends. With only 9 updates to his name, he has apparently attracted 398 suckers to reciprocate his friendship.

(Okay, okay. I’ll try to tune down the cynicism. But it’s very difficult sometimes.)

The other day, a Twitter member on the public timeline asked, “Am I the only one who gets a bunch of new friends every time I post a tweet?”

The answer: no, you’re not. Like the rest of us, you’ve just been discovered by a handful of Twitter sluts.

Twitter "Friendships"

Posted on by
2

Can following a person’s tweets make him a real friend?

Sometime last night or this morning — I can’t keep track with the time zone thing — Andy Piper posted a Twitter tweet with a link to an article by Clive Thompson about Twitter. Because the article reinforces something I’d mentioned in my most recent post here about Twitter, I thought I’d share it.

The key paragraph (as far as I’m concerned) from “Clive Thompson on How Twitter Creates a Social Sixth Sense” on Wired.com is this:

When I see that my friend Misha is “waiting at Genius Bar to send my MacBook to the shop,” that’s not much information. But when I get such granular updates every day for a month, I know a lot more about her. And when my four closest friends and worldmates send me dozens of updates a week for five months, I begin to develop an almost telepathic awareness of the people most important to me.

This is pretty much I was trying to say in the introduction of my post. But I can go on to say that even though many of these people started out as strangers, reading their tweets day after day have given me a certain awareness about them that a real friend — but perhaps not a good friend — would have.

Twitter as a Way to Make Friends

I see Twitter as a way to make friends across the world. Although, I don’t ever expect to ever meet most of these people in person, there is a chance that I might actually make real friends with one or two.

For example, I’m actively seeking out interesting Twitter members who live in Arizona to follow. By following their tweets, I can get a sense of what these people are all about. If we have a lot in common, it’s easy enough to take the next step to start a real friendship. And it’s easy enough for them to respond or ignore me.

TwitterificI’m not talking instant friendships here. I’m talking about possibly months of watching tweets as part of my day. In my case, that means having Twitterific open on my Mac’s desktop and peeking at the tweets of a handful of people as they come in. I delete “friends” who really don’t seem to be on the same wavelength with me and add “friends” who might. Over time, the ones who remain on my desktop are the ones that could become real friends. If they’re in the area, why not get together for coffee or a hike or a museum trip?

It All Comes Down to Being Picky

It all comes down to using Twitter seriously, which I’ve discussed in at least one other blog post about Twitter. Use a Twitter tool (like Twitterific or some other program that selectively tracks tweets) to track only the tweets of people who interest you. Obviously, real friends should be included — if you can get them to use Twitter.

To find new people to follow, I’ll occasionally watch Twittervision and read the tweets posted in the US, especially in my area. I’ll add one or two “friends” to track for a while. I also use the Public Timeline to find interesting tweets and add corresponding Twitter members. In both cases, I limit my time to about 5 minutes — without setting a limit, either of these monitoring tools could suck hours away from your life.

My biggest problem: Most Twitter users are between 18 and 27 years old. That really shows in their posts. (Take that any way you like.) My goal is to find mature, interesting people to follow.

And, little by little, I think I’m building up a good group of Twitter “friends.”

But the question remains: will any of these people become real friends? We’ll see.