Brew and Go

I get a new coffee maker…again.

It’s disposable products all over again.

Brew and GoI’ve been using a Black and Decker coffee maker called “Brew and Go” (formerly, “Cup at a Time”) for about fifteen years now. I like fresh-brewed coffee every morning, but Mike doesn’t. It’s silly to make a whole pot — even if I do want a second cup, I won’t take it from a pot that’s been sitting on a burner for 30 minutes. So I make a single fresh cup every time I want one.

(And in case you’re wondering, I usually don’t drink brewed coffee in restaurants. Burner sludgification is one reason. The other is that most restaurants out here don’t know how to put enough coffee in the brew basket to make a strong enough cup. I think it’s because it’s pre-measured and it comes in bags. This is the same reason I’m avoiding those “pod” coffee makers. You can get decent restaurant coffee in New York and on the west coast, but in the midwest, southwest, southeast, and elsewhere, the only way I can get a cup of coffee that’s strong enough for me is to order a latte at a coffee shop.)

The other day, I bought my fourth or fifth one of these coffee makers. They work fine for about two years, then they start getting unreliable. The usual symptom is that they stop brewing before all the water in the reservoir has been heated and pumped up to the grinds. You wind up with a 2/3 full cup of coffee with leftover water. It isn’t a big deal to push the button again — usually that’s enough to get the rest heated and brewed. But experience has taught me that this is only the first of the pot’s symptoms. The next step is that button getting broken. And when that happens, the coffee maker won’t work at all.

So I consider the funky button a warning sign. I’ll need a replacement soon. So I went online and found a replacement for a good price on Amazon.com. (Note to my critics: Sadly, you can’t buy anything like this in Wickenburg, so shopping locally was once again out of the question.)

Oddly enough, they showed two models and the only difference I could see between them was the size of the machine. Since both were under $20 with only a $4 price difference and I figured that I could use one in my hangar, too, I bought them both. I was curious to see how they differed.

They arrived yesterday. Their boxes are identical with two exceptions:

  • One box says “Deluxe” (that’s the $17.99 model) and the other doesn’t (the $12.99 model).
  • One box illustrates and identifies a stainless steel travel mug (the $17.99 model) and the other one illustrates and identifies a plastic travel mug.

I opened the deluxe model and got a good whiff of the plastic aroma that accompanies many new appliances made primarily of plastic. I pulled out all the packing material, plugged it in, and brewed through some plain water. Then I decided to read the instructions for some tip to get the smell out. The instruction book only had four pages in English — not much to instruct.

Of course, the unit is made in China. I’m not sure if the original “Cup at a Time” was made in China. It was a long time ago. It was probably Taiwan back then.

I brewed up a cup of coffee using the built-in filter basket. I usually don’t use that thing because grinds get through it into the coffee. I like my coffee very strong and usually grind the beans to the first “Fine” setting on the machine at the supermarket. The “gold” filters that come with many coffee makers simply aren’t fine enough to prevent the grinds from going through. But I figured I’d try it a few times. If I could make a good cup of coffee with the reusable filter, I’d save a few bucks on paper filters — not to mention the time it takes to cut the #2 cone filters down to size. I’ll experiment over the next few days and maybe even get some coffee ground a litte coarser.

The first cup of coffee tasted a bit like the plastic I smelled. Or at least I assume so — I don’t make a habit out of tasting plastic. There’s a puddle of finely ground coffee at the very bottom of my cup, like mud on the bottom of a pond. The first problem will be remedied with time, the second will probably require a grind or filter change.

But the coffee maker performed flawlessly, using up all its water and making a nice, hot cup of coffee.

The old coffee maker is now sitting in the trash like the three or four that came before it. As we all know, it’s usually more expensive to get these things fixed than to buy a new one. That’s how the disposable economy came into being.

A little side story here. Our original DVD player only lasted about 5 years. We tried to get it fixed and everyone we brought it to quoted us a price to look at it that was more than the thing was worth. Then we tried to give it away to a school or electronics repair training facility so the students could use it to learn about the machine and/or how to fix it. No one would take it. Mind you, this isn’t a machine that had been abused. All of its parts pretty much still worked. It just didn’t play DVDs anymore. The only option was to throw it out.

I recently sold two very old Macs (an 8500 and a beige G3) on eBay. I got 99¢ for one and $9.99 for the other. Plus shipping, of course. Although I’d spent a total of more than $5,000 for the machines years ago, I was willing to take the money. Not because I needed the $10.98 but because I didn’t want to take the two machines — which were still perfectly functioning — to the landfill.

I guess their new owner will do that one day.

It’s time for another cup of coffee.

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Outsourcing, Continued

Visitors start a lively discussion, but may be missing my point.

My “Just Say No to Outsourcing” piece has gotten a little discussion going in its comments. It appears that some readers are confusing “employ America” with “buy American.”

I’m all for the first, but have limits on the second. While I’d rather buy American-made products, I do have to spend my money where I’ll get the best value for my dollar. Nowhere is this more important than when making a major expenditure, like one for a car.

As I was growing up, my aunt was vehemently opposed to buying anything not made in the US. While that was possible back in the 1950s and 1960s, it soon became very difficult. She stubbornly stuck to her guns for a very long time, buying US-branded televisions and cameras and cars when she could have gotten better quality products, often at a lower price, from Japanese or German manufacturers. In the end, she had to give in, at least on the electronics stuff.

There was a time when the US was at the top of the game, when US-made products were technologically advanced and of better quality than you could get anywhere else in the world. But with some exceptions, that’s changed. For years, people have been recognizing that they can get more value for their hard-earned money by buying products made and marketed by overseas companies.

Personally, I think it’s tragic. I believe that America’s failure to stay at the top of the product manufacturing game is a result of laziness on the part of R&D teams and cost-cutting measures on the part of management. It also has a lot to do with pay levels, benefit packages (often required by unions), and the cost of living in this country. Even if we could make the best product in a given category — say, digital cameras — we couldn’t afford to make it or sell it. All these things combined — not to mention our smug “America is the greatest country in the world” attitude — have led to our manufacturing downfall. After all, it’s hard to make yourself better if you already think you’re the best you can be.

And things are getting worse, as goods mass-produced in China and Korea at rock bottom prices flood the marketplace, replacing quality with items so inexpensive that we can buy with the atittude that when it breaks, we can just throw it away and get another one.

I tried to buy a leather wallet in a leather goods store about a month ago and couldn’t find a single one that wasn’t made in China. It scares me when we get to the point that we simply don’t have a choice. I know now how my aunt felt when she bough her first Canon camera. But at least she was getting a quality product from an established and respected manufacturer.

Anyway, before I alienate any other readers with what will likely be taken as an unpatiotic attitude (a dangerous position to be in these days), I just want to remind readers that if they love America, they should support it any way they feel comfortable supporting it.

Although I’m not comfortable enough to buy a Ford, I’m very happy to avoid doing business with US companies that send customer service jobs overseas. And I’m not afraid to speak out against overseas outsourcing.

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Just Say No to Outsourcing

Alamo and National lose a rental customer.

I’m going to Austin, TX in April to attend an Apple Computer event. I had to do the usual things to arrange a trip like that: airline reservations, hotel reservations, car rental reservations. I did the airline stuff on the Web — it really is easier. I did the hotel reservations by phone, calling two of the three hotels close to where I had to go. And then I did the car rental reservations by calling toll-free phone numbers.

Hertz and Avis phones were answered by folks who were obviously American based in US cities. I only had to make my request once. English is their primary language and they had no trouble understanding me. I got rates from each — Avis was $22 cheaper.

But that wasn’t enough. I also called Alamo and National. And in both cases, I was connected to someone at a noisy desk in India.

Regular readers of this blog know how I feel about outsourcing US jobs for US companies serving US citizens to foreign countries. When I make a reservation with a US company for service in the US, I fully expect the entire transaction to be conducted in this country.

Yet Alamo and National, in their attempt to save a few bucks an hour on employee costs, are willing to sacrifice good customer service. Both representatives had heavy Indian accents that were difficult to understand and, in both conversations, I had to repeat my requests several times. I told both of them that I didn’t do business with companies that outsource customer service labor and hung up on them.

Months ago, I cancelled all of my AT&T service and sold all of my AT&T stock because the company had turned over customer service to representatives in India. I’ve also cancelled several credit cards when I learned that customer service was handled overseas. I’ve stopped doing business with companies I know are outsourcing.

There’s something wrong with outsourcing US jobs to overseas employees. Every time a US citizen loses his or her job to someone in another country, the US economy gets a little weaker. There’s one less person with an income, one less person able to buy goods and services. When that person has to take a lower paying job — like as a checkout person in a Wal-Mart — the weakness remains despite the replacement job.

Am I alone in feeling this way? Are American companies so greedy that they’re willing to lose potential customers — not just people like me with principles but the people they’re leaving on unemployment lines? When is it going to stop? I’d rather pay more for goods or services to know that in doing so I’m keeping other Americans employed.

Do your part. Stand up for what you think is right. And just say no to outsourcing US jobs overseas.

Now don’t get me started on goods made in China.